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Design is everything in a brochure. A well-designed one attracts the audience's attention. It is a perfect tool for advertising your products.

Now, there are numerous brochure designs available. How do you choose the right brochure design for your business? One way is by hiring an agency that provides brochure designing in Dubai. The agency will accurately select the brochure design based on your business niche and advertising objectives.

If you want to know about the various types of brochures available and choose the best design for your business, here is a simple guide.

Did you know that half of the world's biggest business conglomerates operate their businesses from Dubai? And, did you know that Dubai is the world's top-ranked business hub?

In recent decades, Dubai has become the go-to destination for businesses across the world. It has become the hub for financial, logistics, and tourism services. The Emirate has attracted the business world with its dynamism and world-class infrastructure. Also, it is one of the easiest places to set up a business in the world.

A world of opportunities awaits in Dubai if you are planning to set a shop in the Emirate. One thing that will help you succeed here in getting more clients, increasing your network, and expanding your business to the world is interpretation service.

Why Interpretation Services in Dubai?

In Dubai, you will find businesses from every continent and every region of the world. Nowhere else in the world can you find such a dynamic business environment.

If you need to collaborate and form business partnerships in Dubai, you need to be able to communicate effectively with your counterparts. And here lies the importance of interpretation services in Dubai.

Be it, a business meeting, a corporate event, a multi-nation conference, a world expo, or a philanthropic event, interpretation services will help you communicate your message to your cosmopolitan audience effectively.

By adopting interpretation services, businesses will understand your seriousness and concern in maintaining proper communication. You will gain their trust, and ultimately, their contracts.

Consider this scenario, if you are to participate in the World Expo 2020 that is to be hosted in Dubai. You can organise meets and conferences at the Expo to attract the global clientele towards your business. For that to happen, you need to convey them your message in the language that they can understand. It is possible only by hiring a company offering interpretation services.

Not only for business to business interactions, but interpretation services are also necessary for interactions with world governments in Dubai. It is because Dubai hosts many important meetings between world governments and businesses. In the Emirate, such meetings and conferences occur year-round.

We Are Here To Help

Finding the right interpretation service provider is a difficult task, especially if it is on an urgent call. But, International Communication Services-Dubai (ICS-Dubai) is here to help.

We are one of the top interpretation and translation services provider in Dubai. We offer both simultaneous and consecutive interpretation. Our services are available in numerous languages from across the world. We provide domain experts to your interpretation needs, who are also language experts.

If you are looking for the best interpretation services in Dubai, look no further. ICS-Dubai is your best bet. To know more about our services, please get in touch with us.

Though the world is connected by the internet, we are still bound by the shackles of language. To share our thoughts, to gain knowledge, and to communicate, we are restricted by our language. It is even more problematic for companies that are looking to sell their products globally.

For instance, if you are a carpeting company from Dubai and are planning to expand your business to India, you will find that each state of India has a different language spoken by people living in that region! If you attempt marketing your products in one specific language, you not going to be very successful in your business efforts.

Here lies the importance of language translation services. The above-mentioned instance reflects a single aspect, where a company might require translation services, there are many areas where a company can utilize language translation.

Effective translation services will help a company in the following ways:

1.Going Global

With effective translation services, you can achieve your dream of going global at a faster pace. In a foreign market, you will have to deal with the customers in the language of their comfort. By having your marketing collaterals translated to suit the the target audience’s language, you are sure to expand faster in the global market.

2.Staying Local

Cultural differences abound the global world. Even when you reach out to the global audience with translated communication, you need to stay local to please them. It is here effective translation services come into play. The services include localization, which brings local cultural aspects into your marketing content.

3.Win the Market

With effective translation services, you can stay ahead in the race and beat your competition. You can even compete with the local brands of a region. With effective translation, you can provide personalized content and carry out personalized marketing campaigns that help in connecting with audience. When they are at ease with your brand, you will see your sales increasing.

4.Effective Communication

While doing business in an international market, you need to adapt your business to the local language, local culture, and local laws. With effective translation services, you can adapt better in the way of document translation, localization, legal translation, etc.

How Can We Help?

International Communication Services-Dubai (ICS-Dubai) is the best translation company in Dubai. Our services include:

• Document Translation
• Legal Translation
• Medical Translation
• Transcription Translation
• Subtitles Translation
• Website Translation
• DTP Translation

Outsourcing your translation needs is the best option as you can free yourself and your staff from the drudgery of translation. With our professional translation services, we fulfil your translation needs. We are known as the best translation agency in Dubai. For more details about our services, please contact us.

Once there was a time where a company’s marketing campaigns were done only through televisions, newspapers, or magazines. With the shift in technological advancements, companies are now adopting market practices on digital platforms to market their products or services.

Any new brand that wants to be ahead in the competition adopting digital marketing strategies.

The Era of Digital Marketing

Marketing has always been about connecting customers at the right time and in the right place. Today, you need to reach them where they are spending most of their time, in essence - the internet. So, companies are shifting towards digital marketing tactics over the traditional one. Digital Marketing is the fastest and the most effective way to promote products or services. You can get numerous leads and turn them into customers through digital marketing.

By using various online channels, digital marketing is providing different businesses the opportunity to direct potential customers to their websites. The practice suits any company in any industry regardless of the company type, size or monetary circumstance. Digital marketing involves identifying customer’s needs, targeting the brand’s communication to the most relevant audience and turning the audience into valuable customers.

Importance of Digital Marketing

• Reaches Wider Customers: With the wide usage of the internet, people are spending the majority of their time online. Digital marketing helps you reach these people. You can find your target audience and carry out campaigns easily through digital marketing.
• Cost-Effective than Traditional Marketing: Digital marketing delivers effective marketing opportunities as per your budget size which is totally worth the spends. It reaches wider consumers at less cost. Even a small investment on social media platforms can deliver trackable results with data which is invaluable for decision making.
• Productive Conversion Rates: Companies measure their online marketing by the rate of traffic converting into users, subscribers, and leads. Digital marketing helps to produce more sales by increasing the conversion rate.
• Generates Better Revenue: Higher conversion rates via digital marketing techniques proves profitable in terms of increased revenue. With better revenue growth, companies who adopt digital marketing have a better chance for business sustenance & expansion.
• Builds Brand Reputation: Digital marketing helps build better relationships with your customers. When they interact with your brand regularly, it proves beneficial for the brand’s goodwill.
• Better ROI: With better branding and revenues opportunities, digital marketing also provides a better return on investment (ROI) than traditional marketing. The more the traffic flow, the faster a business can realize its ROI.

How Can We Help?

International Communication Services-Dubai (ICS-Dubai) is a well-known name in the UAE for digital marketing services. With the following digital marketing services, we help your business achieve exposure, growth, and expansion that you seek.

• Web Design and Web Development
• Social-Media Advertising
• Search Engine Optimization (SEO)
• Pay-per-Click (PPC) Advertising
• Content and E-Mail Marketing
• Video Marketing
• Mobile Marketing

Digital marketing offers a host of opportunities for your company’s growth. Incorporating it into your marketing mix will help in reaching new customers. You can beat your competition and stay ahead in the market at minimal costs. Adopt digital marketing practices now and choose ICS-Dubai as your digital marketing services partner for an expert partner!

Why do you think some commercials attract the attention of the audience more than others? The secret lies in the power of the voice over for the commercial. Great commercials have powerful voice overs. They make the audience notice your commercial through an attractive presentation. More than the visuals, it is the voice that garners the attention.

If you want to get your commercials the success you seek, then you must make sure that the voice over in the commercial is right. Here are three rules to get a great commercial voice over.

1.Feature a Voice Over Actor

Often, successful commercials feature voice-over actors in it. Casting a voice-over actor for the commercial has many advantages. They give the right tone to the character and lend a professional appeal to your advertising message. Some businesses often use specific voice over actors in all their commercials, as the voice of the actor gets associated with the brand.

So, the first rule for a great commercial voice over is to cast the voice-over actor than an actor whose voice you have to dub again.

2. Authoritative Voice

Voice is the key to capturing the attention of the audience. The voice should be authoritative, which keeps the audience interested in the commercial. While providing information, the voice-over actor should not sound arrogant or patronizing in any way. An authoritative voice gives a confident face to your business. It grabs the attention of the viewers and instills a sense of trust in them.

3. Define the Tone

As a brand, you need to decide on the tone of the voice for your commercial. Should it be warm, light-hearted, friendly, humorous, or calm? When you set the tone right, your voice-over artists will deliver accordingly. To start with, define the tone in your brand guidelines. It will be useful not only for the voice-over artist but for both print and online marketing activities.

The tone determines how you will communicate your message to the audience.

4. Generate Excitement

Your aim with a commercial is to get your potential buyers excited about your product or service. It is possible if the commercial sound's interesting. Making the viewers excited in a faceless voice over commercial is a difficult task. Only, voice-over talents with skill are capable of doing it. So, choose an artist who is capable of generating excitement.

How ICS-Dubai Can Help?

International Communication Services-Dubai (ICS-Dubai) helps you by providing professional commercial voice over services in Dubai. Our services are available in any language and accent as per your needs. With our quality voice over services, we will make your commercial reach the target audience.

Sustainable growth is the dream of every business. In this uncertain world, sustainable growth is hard to come by unless you take steps in that direction.

If you are looking for sustainable growth, you must make it a priority to adopt internet marketing or digital marketing. In the present world, it is a necessary step in the growth process.

But, first, understand how exactly internet marketing can boost your growth.

1.Increase Sales

The growth of a business is determined by the revenue it generates. The revenue is, in turn, dependent on the sales you make. Without using internet marketing services, you will able to sell your products or services only to a limited number of people. But with internet marketing, you can bring more customers to your website and increase your online sales.

Here is a stat for you. According to Statista, global e-retail sales are set to reach $4.8 trillion by 2021. The internet has made it easy for people to buy products or services. Thus, to sell your products or services to as many people as possible, you need internet marketing.

2. A Steady Leads Pipeline

Having a steady leads pipeline means your business is growing sustainably. Generating leads is the specialty of internet marketing. Through PPC ads, social media marketing, content marketing, e-mail marketing, etc., your business message will be communicated consistently to the audience. The audience will be brought to your website, where they become your lead. When compared with traditional marketing, lead generation is high with digital marketing.

3. Reduced Costs

While increasing sales is one aspect of business growth, reducing costs will also help in boosting growth. Here too, internet marketing can assist you.

Traditional marketing is a costly affair, whereas internet marketing is cost-effective. Through internet marketing, you can generate leads and increase sales at a fraction of the cost of traditional marketing. With many aspects of internet marketing being free, you need to spend only on the strategy.

4. Data Accuracy

Planning for business growth needs accurate data. You need to know how your customers perceive your advertisements, how many viewers of your ads had become your customers, and such other data to strategize. Through internet marketing, you will receive data in real-time, which helps you in planning and strategizing for your growth. You can check the e-mail marketing conversion rates, the number of people visiting your site, the number of clicks for your paid ads, engagements in social media, etc., in real-time.

To Conclude

Business growth in any form, be it, increased sales, increased revenue, expansion to new markets, etc., is possible with internet marketing.

To assist you in this endeavor, we, International Communication Services-Dubai (ICS-Dubai), offer you the best internet marketing services. Let us know your interest and we shall deliver you the results.

In every business, whether it is big or small, marketing plays a vital role in generating ideas to promote their product or service. But when thinking of marketing, there are a lot of factors to consider. Setting up a marketing team with the right experts and engaging them to create content for websites, promotions, and presentations could be a huge struggle for money as well as time. The best way is to partner with a creative services agency.

Creative Services Companies will give a modern makeover to your business. They offer a variety of services such as editing content for websites, blogs, reviews, designing brochures and logos, creating presentations, and videos for ad campaigns.

Creative services help you to make an optimal marketing strategy and also increase your customer base globally.

Here are some benefits of adopting a creative services agency:

1.Team with Professionalism: Building a quality team with experts is challenging. If you have a creative services partner, then you will get a complete marketing team. The best creative agency will have experienced experts with a creative bent. You can safely leave your marketing design needs to the professionals.

2.Fresh look: A fresh outlook towards the business is required to solve a complicated marketing issue. Creative services agencies can see things from a different perspective. It does not follow the rigid guidelines of your business. It brings fresh ideas to your marketing activities, see your business out of the box, and create visually fascinating ad campaigns.

3.Time-saving: Creative agencies have diverse portfolios as they handle different companies globally. So they have experts who possess diverse knowledge and skills. This would help your business to save time and focus on your other needs. The service will make sure to analyze the potential benefits and pitfalls during the early stage and gives you what you need.

4.Consistency and Co-ordination: An in house marketing team cannot promptly monitor your campaign activities because they have other work to do. If you have a creative agency, they will implement and monitor each marketing activity that you have planned for the business.

5.Strategy: Creative services will help you to generate plans that are unique to your business. They also help in monitoring and analyzing the effectiveness of the campaigns. This will save time as well as cost in the budget.

6.Cost-effective: Hiring a creative service agency is quite cost-effective. It saves the cost of the recruitment process, purchase of tools or equipment, etc.

Having a creative services agency as your partner can benefit you in many ways. You can increase your reach, improve your sales, and build a loyal customer base.

If you want to connect with a creative agency in Dubai, look no further than International Communication Services-Dubai (ICS-Dubai). We are one of the best creative design company in Dubai.

Amid competition, making your brand stand out is a tough task. Only with a unique brand identity, you can attract potential customers.

A logo is one such element, when designed right, will give your brand a special identity. You can beat your competition and gain more customers. The logo will also help in generating mass brand awareness.

The right logo design is thus the key. Here are 5 tips to make your logo attractive.

#1 Know Thyself

A logo, in essence, is conveying your brand message. As such, the elements you choose for your logo, be it a name or an image, they must represent your business idea. For this, you must understand your business first. Take, for example, the logo of the web browser Mozilla Firefox. While the globe represents the whole world, the fox encircling it symbolizes the power of the world wide web.


#2 Analyze Your Competitor's Logo

Before designing your logo, analyze your competitors’ logo. It will help in knowing the flaws or advantages of their logo. You can build on the information and create your one logo that can attract the customers.

#3 Simple Design

Simplicity is the hallmark of logos that attracts customers. Intel, IBM, Microsoft, Coca Cola, Pepsi, and Apple all these companies have logos that are simple to understand. The advantage of designing a simple logo is that it is easily registered in the memory and is easy to recall. But, creating simple designs need some skill. You can choose a company that offers logo designing in Dubai for the purpose.

#4 Colour Choice

The colors you choose for the logo have an impact on its attractiveness. The Logo Company released the science behind colors which you can use to choose the right colors for your logo. Always remember not to overload the logo with more than three colors. With fewer colors, the logo will be instantly recognizable, looks good when printed on any surface, and appears clear.

#5 Look For Symmetry

Design symmetry is another aspect that makes a logo attractive. Any professional logo design company will aid you here. A logo with proportionate angles, flowing curves, and arcs will attract the audience's attention. Have you ever noticed how symmetrical is the bite on the Apple logo?

International Communications Services - Dubai (ICS-Dubai) is your ideal logo designing partner. We excel at creating logos that will take your brand identity to another level. Our team of exceptional logo designers will provide the best logo for you.

Already, our existing clients love our work. We offer the best logo designing services in Dubai at competitive prices. It is time you choose us for logo designing needs. For more details, please visit us.

With the continuous expansion of digital technologies, a business entity is finding it difficult to adapt to change. The digital landscape demands you to be on your toes if you want exponential growth in your business. As such, you must deliver your business messages timely and across channels. Delay in doing so, you are out of the competition.

Individually, you cannot handle the demands of the digital world. Hence, the need for a creative design company like International Communication Services - Dubai (ICS-Dubai).

As a creative agency in Dubai, we do the following to enhance your business.

1.Fillip To Branding

You want to become a brand that knows its values and has a unified identity based on those values. As a creative agency, we bring outside perspective in identifying values that even you have missed. We do this by analyzing your business, observing the processes, and brainstorming sessions.

By identifying something new about your business, you can give a fillip to your brand. With our help, you can repurpose your brand.

2.Provides Strategic Business Communication

Uniformity in communicating your business message is necessary for brand awareness and brand promotion. Be it ATL or BTL channels, and be it traditional or digital marketing, your business message must be the same.

A creative agency, such as us, will strategize and create collaterals (both internal and external) in alignment with the business message. These messages are then delivered at appropriate points in a customer’s journey.

3.Better Audience Engagement

A creative agency generates better audience engagement through strategic creative campaigning. It engages the right audience and make them aware of your business. The campaign objectives can be as simple as selling a product or as complex objective like brand exposure.

Be it print, digital, or both, the creative agency generates campaign ideas, suggests outlet channels, and other services for audience engagement.

4. Content Creation

The idea of a creative agency ends when it stops creating content. Designing and creating content of various forms is the core function of a creative agency. Be it brochure designing, website content, marketing collaterals, logo designing, graphic designing, shooting videos, print ads, digital ads, etc., the creative agency will provide all types of content necessary for your business.

5. Helps You Focus On Your Core Business

When you hire a creative agency, you are practically putting all your marketing burden on the shoulders of the agency. You will be free to pursue your core business goals of refining your products, ideating on new products, undertaking cost-cutting exercises, etc.

Final Thoughts

Creative agencies will help you succeed in growing your customer base by providing proper marketing strategies.

Your time to hire a creative agency is now. Call us for more details.